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Category Archives: Branding and Buzz
Social Media for School Leaders
I just returned from the national middle school conference (AMLE12) in Portland, OR. While there, I attended a wonderful session on Social Media for School Leaders by Howard Johnston and Ron Williamson. Their presentation showed a wonderful balance of the … Continue reading
Introduction to Twitter for Educators: 12 Resources & Strategies
The irony is that at the same time my district has banned Facebook and has a team working on a social media policy, our administrators are learning how to use Twitter for both Branding and Buzz and their own professional … Continue reading
Posted in Branding and Buzz, Technology Policies and Leadership
Tagged Entrepreneurial Thinking, Leadership, Twitter
Is Middle School All About Grade Configuration?
There is a new study out which concludes that students take an academic plunge when they go to a 6-8 school rather than a k-8 school. The article is called The Middle Level Plunge. At first glance, it seems to … Continue reading
Posted in Branding and Buzz, Middle Level Education
Tagged Communication, Education Research
7 Social Media Articles to Help Your School’s Communication Impact
Schools and educational organizations are starting to realize that even though they are doing great work, they need to get that message out to their parents, communities, members, and constituents. “Branding and Buzz” is one of the “Supporting but Necessary” … Continue reading
Posted in Branding and Buzz, Lead4Change
Tagged Communication, Leadership
Auburn’s iPad Research Project on the Seedlings Podcast
Seedlings is a great little podcast that, although about educational technology, is really about good teaching and learning. So I felt honored when the Seedling hosts invited me to return to talk about Auburn’s research on their Advantage 2014 program, … Continue reading
Posted in Advantage2014 - Auburn iPads, Branding and Buzz, Learning as Desired Outcome
Tagged Aubschl, Auburn, Aub_Adv2014, Education Research, iPad
Responding to Critiques of Auburn’s iPad Research Claims
When we announced our research results last week, Audrey Watters was one of the first to cover it. Shortly thereafter, Justin Reich wrote a very thoughtful review of our research and response to Audrey’s blog post at his EdTechResearcher blog. … Continue reading
More News on Auburn’s iPad Research Results
The other day, I blogged about our Phase 1 research results on the impact of Advantage 2014, our literacy and Math initiative that includes 1to1 iPads in kindergarten. Now the press and blogosphere is starting to report on it, too. … Continue reading
Posted in Advantage2014 - Auburn iPads, Branding and Buzz, Learning as Desired Outcome
Tagged Auburn, ECE_iPads, iPad
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Confirmed: iPads Extend a Teacher’s Impact on Kindergarten Literacy
I’m excited! I’m REALLY excited! Our “Phase I” research results are in… We (Auburn School Department) took a big risk last May when we started down the path to have the first 1to1 kindergarten learning with iPads initiative. We had … Continue reading
Entrepreneurial Thinking for Educators
I’ve been thinking a lot lately about entrepreneurial thinking. Branding and Buzz is one of the “Supporting But Necessary” components to the Lead4Change model, but it is becoming clear to me that educators generally do not think entrepreneurially or about how … Continue reading
Posted in Branding and Buzz, Lead4Change, Professional Development
Tagged Branding and Buzz, Entrepreneurial Thinking
What I Wish The Union Had Said
Maine has had two sets of educational announcements in the last month. One was for the Commisisoner’s plan, focused on customized learning and a performance-based diploma. The more recent came jointly from the Governor and the Commisioner, and focused on … Continue reading
